Daily Minute Master Series
August 2, 2024
by Corey Padveen
Marketing News and Updates
LinkedIn Adds Verification for Company Pages
After rolling out verification for individual users last year, LinkedIn is now adding company page verification as well, providing another way for brands to establish trust in the app.
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Threads Gains Growth Momentum as it Reaches 200 Million Users
As flagged by Meta chief Mark Zuckerberg in yesterday’s Q2 earnings call, Threads is now up to 200 million monthly active users, as confirmed today by Threads chief Adam Mosseeri.
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Snapchat Reaches 850 Million Users, Reports Improved Ad Revenue Performance
Snapchat has published its latest performance update, showing increases in both users and revenue, as it continues to drive improved performance for its ad business.
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Is Perplexity AI’s Revenue Share Plan Fair?
AI-powered answer engine Perplexity AI announced a revenue-sharing plan with publishers when their content is referenced, but there are few details on how smaller publishers will benefit. Some in the digital marketing community expressed skepticism that only the biggest and most powerful publishers will be paid.
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Google Chrome Adds Visual Search, Tab Compare, & Smart History
Google Introduces INP Improvement For Publisher Tag Ads Library
Google has released an update to its Publisher Tag Ads Library, introducing a new feature to improve Interaction to Next Paint (INP) scores. The update focuses on yielding during out-of-viewport ad slot insertions when using Single Request Architecture (SRA).
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