Daily Minute Master Series
August 16, 2024
by Corey Padveen
Marketing News and Updates
Google Expands AI Overviews, Adds New Link Displays
After testing the option in selected marketers, Google’s now expanding its AI Overviews in Search, which will broaden the impact of users getting more in-depth overviews without having to actually tap through to a site.
For the full article click here
Snapchat Outlines Evolving Ad Tools and Creative Options
Back in April, Snapchat announced that it had seen an 85% uptick in SMB advertisers in the app, which has also driven a big increase in comparative ad revenue in the first half of the year.
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Threads Officially Announces Analytics, Adds Post Drafts and Scheduling
As Threads continues to grow, and has seemingly seen an uptick in interest over the past week, Meta has announced a range of new features for the app, which bring it more into line with other social platforms on analytics, post creation, and more.
For the full article click here
YouTube Expands Long Ad Breaks on CTV
YouTube’s looking to add in more long ad breaks in order to facilitate bigger blocks of uninterrupted content within its Connected TV experiences.
For the full article click here
LinkedIn Outlines Improved Semantic Search Capacity
LinkedIn has had a mixed relationship with hashtags, initially resisting them for a long time, then adding them, then taking them away, only to add them again in 2018, when it put a bigger emphasis on hashtag use for discovery.
For the full article click here
Google Rolls Out August 2024 Core Update
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