The Marketing Rundown Subscribe to t2’s Newsletter, ‘The Marketing Rundown’ and Stay Up-to-Date Everything you need to know about media, marketing, and digital news from the week all together in one place.Sign up here. Social Media Facebook’s Daily Active Usage Has Stalled in the US – A Sign of Concern for The Social Network? Have […]
Gen Z and Millennial app usage signal shifts in mobile user behaviors with regards to social media in the coming year. Image Credit: App Annie Gen Z and Millennial app usage can often be regarded as key defining engagement metrics dictating the direction of mobile marketing and engagement. In 2020, a few familiar names disappeared […]
Social Media The Perfect Social Media Posting Schedule for Your Business in 2021 [Infographic] Unsure when is the best time to post your content on social? This is a great place to start. In this infographic, Blog2Social shares a breakdown of what a strong social media schedule would look like. Use the data provided as a guide […]
Social Media Social Media Ad and Video Spend Skyrocketed in Q4 2020 Socialbakers’ Q4 2020 Social Media Trends Report, shows us how quick advertising behavior can change. For the full article click here Facebook Explains How the News Feed Predicts What We Want to See ow does Facebook’s news feed AI decide which posts to show […]
Social Media 3 Social Media Trends to Watch in 2021 2020 is finally over, and for most that calls for a giant sigh of relief. Digital marketers hardly have had time to relax, though, as they started the year much like how they experienced 2020—on their toes, ready to switch their entire online strategy in […]
Every year, Edelman releases their Trust Barometer, measuring the level of trust the population has in bodies of varying authority. It’s no surprise that this year, there were some significant changes to how people see the world and where they place their trust. While we see shifts in consumer trust focal points and factors with […]
Social Media Social Media Managers Grapple with Burnout, Leaving the Industry Marc Phillips was exhausted from being extremely online. The former social media manager worked for award-winning global brands. But by 2017, he had had enough. Political tensions were high, Twitter bots were multiplying and school shootings were happening more frequently, Phillips said. What was […]
Social Media Pinterest Adds New AR ‘Try-On’ Tools for Eyeshadow, Expands Product Tagging Within Pins With eCommerce on the rise, Pinterest is looking to facilitate more capability in assessing and comparing products, with the expansion of its AR ‘Try On’ tools to better replicate the in-store shopping experience. After launching its lipstick Try on Pins with selected […]
Social Media Social Media Replaces Fairs as the Third Most Successful Sales Channel for Galleries in 2020 How the art world mighty have fallen. Art fairs—ranking as the third most successful way for galleries to sell art in 2019—has slipped to sixth position in 2020 because of the coronavirus pandemic, according to the Artsy Gallery Insights […]
Social Media How To Harness The Hot New Social Media App Clubhouse To Build Your Brand At age 27, Jessica Williamson already has established a six-figure business, Ete Swimwear. While running her company, she also coaches other female e-commerce entrepreneurs on how to scale and grow their businesses. Recently, Williamson received an invitation to join Clubhouse, one of […]
