Daily Minute Master Series
March 19, 2025
by Corey Padveen
Marketing News and Updates
Oracle Firms as TikTok’s Likely Partner in US
According to reports, Oracle is indeed firming as the favorite to become TikTok’s U.S. partner, with the company now weighing a proposal that would see it partner with TikTok, and parent company ByteDance, on security and operational elements, while the actual Tiktok algorithm, which powers its compelling “For You” feed, would remain in full control of Chinese-owned ByteDance.
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Snapchat Shares Insights into How to Connect with Film and TV Fans in the App
Snapchat has published a new research report, in collaboration with National Research Group, which looks at how Snapchat users engage with film and TV content, and how brands can tap into this to maximize their in-app promotions.
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Report Finds Community Notes Fail to Address Proven Misinformation on X
With Meta launching the first stage of its roll-out of Community Notes, which will replace third-party fact-checkers, and put the onus of slowing the spread of misinformation into the hands of its users, a new report has once again highlighted the flaws of the Community Notes system that’s currently in place on X, which Meta is building its own approach around.
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Meta Reports That its Llama Language Model Has Been Downloaded a Billion Times
Meta’s quest to dominate the AI race seems to be on schedule, with the company reporting today that its open source “Llama” large language models (LLM) have now been downloaded a billion times.
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YouTube Tests Handy New Shorts Editing Display
YouTube’s testing out a handy new option for Shorts editing, which will highlight where any elements that you add to a clip, like captions and stickers, are placed relative to the actual Shorts UI, and what may interfere with your content on-screen.
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Social Commerce: How Marketers Can Drive Sales Through Emerging Platforms
Social commerce for marketers has become a strategic growth lever, evolving from a customer retention and engagement channel to a source of revenue generation. Social media sales defy traditional ecommerce with the entire shopping journey taking place in just a few clicks and in one platform, making online shopping more simple than ever. Social media users simply see a product they want to purchase, make a few clicks, and the item is ready to be shipped.
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