Daily Minute Master Series
February 20, 2025
by Corey Padveen
Marketing News and Updates
LinkedIn Launches Improved CRM Integration, Expanded Attribution Data
LinkedIn has announced some updates to its ad targeting and attribution elements, in order to help marketers reach the right audiences with their ads, and demonstrate ROI from their efforts.
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TikTok Looks to Promote Live Stream Shopping in More Regions
Live streams are a key element of TikTok’s broader in-app shopping push, with live-stream shopping now driving the majority of the revenue in the Chinese version of the app. As such, TikTok is now looking for more ways to get more businesses selling via video in the app, with a new push to expand TikTok Live shopping broadcasts in more regions, and new data on the growth of TikTok Live engagement to entice more sellers.
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Google Brings Circle To Search Alternative To iPhone
Google is expanding ‘Circle to Search’ to iPhones, allowing users to search for anything on their screens. Google isn’t calling it by that name, though, because you can use “whatever gesture comes naturally.” If you’ve seen how it works on Android, it essentially does the same thing on iPhones. The big difference is you can only activate it from the Google or Chrome apps, whereas ‘Circle to Search’ on Android is built into the operating system.
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Ask An SEO: Is There Any SEO Benefit To Image Geolocation Data?
What is geolocation data on images, and how does it affect SEO? Find out with this edition of Ask An SEO.
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WordPress Offers New 100-Year Domain Name Registrations
WordPress.com updated their 100-year domain and hosting plan, unlocking the opportunity to secure a domain name for a one hundred year period for only $2,000. The new service is a breakout from the 100-year plan which is another offering that includes hosting and other benefits for $38,000.
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Google Answers Whether Audio Versions Of Blog Posts Help SEO
In Google’s latest SEO office hours video, Developer Advocate Martin Splitt tackled whether adding an audio version of a blog post could improve its search rankings. The short answer is: Probably not.
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