Daily Minute Master Series
November 19, 2024
by Corey Padveen
Marketing News and Updates
Instagram Tests AI Profile Image and Sticker Generation Tools
Meta: Hey, all this generative AI stuff is pretty cool, don’t you think?
Me: Sure, there’s some interesting ways to use it
Meta: Hey, wouldn’t you love to create a picture of yourself doing something crazy, like riding in a UFO?
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Report Looks at the Rise of Online Influencers as News Sources
Pew Research has published a new study into the news engagement habits of Americans, which highlights the critical role that social platforms continue to play in our media consumption diet.
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Instagram’s Developing More DM Filter Options for Creators
Instagram is considering adding more filters to your DM requests, in order to make it easier for creators who receive a lot of messages to drill down to the most important outreach.
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X Adds ‘Pinch to Zoom’ for Video
This is a handy update for X (formerly Twitter) users. You can now pinch to zoom in on video clips in the app, so that you can get a better look at specific details in the frame.
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From Launch To Scale: PPC Budget Strategies For All Campaign Stages
We tend to craft budgets based on major objectives and real-world business timing. This makes sense, as our real-world priorities should influence where we put our marketing dollars and at what velocity. However, many don’t take the ad platform mechanics into consideration when setting initial, growth, and lower priority budgets. This can mean successful campaigns tank due to too much investment too quickly, or that previously successful campaigns don’t behave after a period of pausing.
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Google Retires Search Console’s Page Experience Report
Google is removing the Page Experience report from Search Console to simplify its reporting interface. Users will still have access to performance metrics through separate Core Web Vitals (CWV) and HTTPS reports.
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