Daily Minute Master Series
May 29, 2024
by Corey Padveen
Marketing News and Updates
Snapchat Shares New Data on Ad Campaign Performance
Snapchat has published a new study into the variance in impact of branding and direct response campaigns, and which actually drives more direct sales activity in the app.
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US Apeals Court Fast-Tracks Hearing Over TikTok Sell Off
Another element of TikTok’s pushback against the U.S. sell off push is set to be fast-tracked by the Court of Appeals, with a suit initiated by a group of TikTok creators against the bill to be heard in September, a month ahead of time.
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Google, Bing & Amazon’s 2024 Shopping Ad Changes & How To Navigate Them
Learn to navigate the biggest changes and how to integrate them into your ecommerce business.
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How To Use The Google Ads Search Terms Report
One of the most essential aspects of a profitable Google Ads strategy is reaching the right people, with the right message, while they’re searching. To do this correctly, you need to know exactly how your ads are doing and what words potential customers are using to search. This is where the Google Ads search terms report comes in handy.
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Google Search Leak: Conflicting Signals, Unanswered Questions
An apparent leak of Google Search API documentation has sparked intense debate within the SEO community, with some claiming it proves Google’s dishonesty and others urging caution in interpreting the information. As the industry grapples with the allegations, a balanced examination of Google’s statements and the perspectives of SEO experts is crucial to understanding the whole picture.
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Google To Shut Down Business Profile Chat Feature
Google has announced that it will discontinue the chat feature in Google Business Profiles. The wind-down process will start on July 15, and the functionality will complete on July 31. The news was emailed to businesses, acknowledging the potential difficulty of the decision and emphasizing Google’s commitment to remaining a helpful partner in business management.
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