Daily Minute Master Series
April 22, 2024
by Corey Padveen
Marketing News and Updates
Snapchat Shares Insight into the Performance of Direct Response and Brand Campaigns in the App
As part of its broader effort to increase ad spend, and get its business back on track, Snapchat has been looking to better highlight the performance of its ad products across different sectors, with a particular focus on sectors that you may not expect to be a hit with Snap users.
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25 WordPress Alternatives Best For SEO
WordPress powers hundreds of millions of websites, but it is not the only content management system (CMS) option. There’s a diverse marketplace of publishing platforms for those seeking alternatives. This review provides an overview of 25 leading alternatives to WordPress across key website categories.
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Meta Brings its Most Advanced AI Chatbot to All of its Apps
With major investment in A.I., and a huge amount of resources at its disposal, Meta’s now making a bigger move to challenge OpenAI, and others, within the generative AI space.
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US Senate Looks to Advance TikTok Ban Proposal
The pressure’s rising on TikTok, with the U.S. senate looking to quickly advance the proposed bill that could force the company into U.S. ownership, due to national security concerns.
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Meta Shares New Lead Gen Ad Tips
Meta has provided some new tips for marketers who are looking to run lead generation ad campaigns across its apps, which could provide some more guidance for your Lead Gen ads approach.
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X Continues to Display Ads Alongside Harmful Content, with Another Major Ad Partner Pausing its Spend
Despite repeated assurances from X (formerly Twitter) that its ad placement tools provide maximum brand safety, ensuring that paid promotions do not appear alongside harmful or objectionable content in the app, more and more advertisers keep reporting concerns under X’s revised “freedom of speech, not reach” approach.
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