Daily Minute Master Series – November 29, 2021

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The Marketing Rundown

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News & Updates

Why GoDaddy Data Breach Of +1 Million Clients Is Worse Than Described

Over one million GoDaddy hosting customers suffered a data breach in September 2021 that went unnoticed for two months. GoDaddy described the security event as a vulnerability. Security researchers indicate that the cause of the vulnerability was due to inadequate security that did not meet industry best practices.

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Separating Your Marketing Team From the Others Is Limiting Your Success 

Virtually every business is made up of different teams that serve the organization as a whole. These teams could be sales, customer service or project management, but each one has its own method of measuring efficacy. Let’s say you’ve specifically built systems to track impressions, likes, clicks and other critical metrics, and the data looks positive – sales should be skyrocketing. Your brand should be thriving. But, you’ve hit a wall. Why?

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TikTok Shares Insights Into Some of the Top Brand/Creator Partnerships on the Platform in 2021

TikTok has published a new listing of some of the top brand/creator partnerships of the year, via a new showcase that it’s calling its ‘Culture Driver List’.

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The 4 Pillars of a Successful SEO Strategy in 2022 [Infographic]

Are you looking to improve your search traffic in 2022? Want to learn the basics of SEO before you get started? The team from Red Website Design share the four pillars of a successful SEO strategy in this infographic.

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Solve These Marketing Challenges To Prepare For 2022 And Beyond

Marketing in 2022 will feel like a whole new world. From a lack of third-party cookies to the evolution of social media advertising, marketers know they need to stay on top of the updates. Of course, new trends mean new challenges.

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Predictions 2022: Media Buying & Brand Marketing

In the first article in ExchangeWire’s 2022 Predictions Series, experts from across the media and marketing industries examine how the media buying and brand marketing landscape is set to evolve in the year ahead.

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