Daily Minute Master Series – October 5, 2021

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The Marketing Rundown

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News & Updates

Facebook, WhatsApp, Instagram Down in “Epic” Configuration Error Outage

Facebook, Instagram, WhatsAPP and Oculus VR went down early on October 4, 2021. The outage continued through the afternoon. It’s been determined from multiple sources that the outage is likely due to a major misconfiguration that knocked the sites completely off the Internet in what has been described as an epic and nightmare scenario.

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What Happens on the Internet Every Minute (2021 Version) [Infographic]

How much has your online activity changed over the last two years? If you’re like most people, you’re spending more time in social apps as you look to stay connected, you’re spending more money via eCommerce, stemming from store closures and restrictions, and you’re logging in to work from home, leading to new habitual behaviors. It’s hard to quantify the significance of this shift, but the latest ‘Data Never Sleeps’ chart from Domo gives use some measure of just how much time people are now spending on the web.

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Twitter Opens Nominations for ‘Best of Tweets’ Ad Campaign Awards for 2021 

Have you run any great campaigns on Twitter in 2021? If you have, then you could be up for an award, with Twitter once again holding its ‘Best of Tweets’ competition to crown the best brand tweets of the year.

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The New Marketing Model for Growth: How CPGs Can Crack the Code

A sophisticated, predictive, and customized new marketing agenda is enabling CPG marketers to fulfill their new growth mandate. Here are the key ingredients.

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The Basics of NFTs [Infographic]

If you use social media, basically at all, you would have definitely noted the rising interest in NFTs, or ‘non-fungible tokens’, as a vehicle for buying and selling digital artworks. Aligned with the broader push on cryptocurrency, NFTs have become the latest tech trend, with people paying thousands, even millions, to own exclusive pieces of digital art, which many are then putting on display on their social profiles.

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WWW vs. non-WWW: Which is Better for SEO?

Does using www vs. no www have an impact on your website’s SEO? What do search engines prefer?

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YouTube Launches Improved Viewer Retention Insights to Help Guide Your Content Approach

YouTube’s adding more new metrics to help improve the performance of your channel, with specific insight into the elements of each video that are maximizing audience engagement, via improved retention stats.

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