Daily Minute Master Series – April 6, 2021

/by

The Marketing Rundown

Subscribe to t2’s Newsletter, ‘The Marketing Rundown’ and Stay Up-to-Date

Everything you need to know about media, marketing, and digital news from the week all together in one place.

[revue_subscribe]

News & Updates

6 Content Marketing Trends for 2021 You Should Know

As technology and your audience’s interests change, your content marketing needs to change, too. Especially after the events of 2020, we can expect significant changes in how people communicate and how businesses create content and marketing strategies that reflect people’s needs. Here are the top content marketing trends you should be aware of in 2021. When you’re in touch with important trends, you can develop strategies and leverage tools to connect with your audience better.

For the full white paper click here

Volkswagon Name Change Was Marketing Stunt

On Tuesday afternoon, a source at Volkswagen of America confirmed to Motor Authority that the planned name change to Voltswagen of America was an elaborate April Fools Day stunt to drum up attention for the automaker’s turn toward electric cars. “It was a bit of fun to highlight what we are doing in the e-mobility space,” the source said.

For the full article click here 

“If you’re still marketing to white cis males, you’re alienating more than half your players”

“Women don’t sell video games.” That’s one of the attitudes allegedly expressed by Ubisoft’s marketing department and management on 2018’s Assassin’s Creed Odyssey, mandating the game needed a playable male as an alternative to Kassandra. But Kulpreet Virdi, founder of the fan movement Assassin’s Creed Sisterhood, is urging games firms to move beyond this outdated perception — and she believes the way new releases are promoted is crucial.

For the full article click here 

Four Alive-And-Well Marketing Predictions To Consider In 2021

As the saying often attributed to American author Mark Twain goes: “It is difficult to make predictions, particularly about the future.” At the onset of 2020, very few of us would have predicted the year we had in front of us: a global pandemic of unprecedented proportions — at least for our times — as well as forced work-from-home, stay-in-place measures and the ubiquitous use of masks. So long, handshakes, and hello, fist or elbow bumps. 2020 has definitely shaped the days we’re living in now and will likely shape the road ahead. We’ve seen monumental shifts in our professional and personal lives and have spent time reflecting on how those changes have impacted the way we communicate.

For the full article click here

YouTube Tests Hiding Dislike Counts On Videos

YouTube is testing the removal public dislike counts on videos, but will not be getting rid of the dislike button altogether. As part of the experiment, users will start seeing a few potential new designs for the like and dislike buttons that appear below videos.

For the full article click here

Accelerate Your Organic Marketing Success with Consulting

What makes the difference between good and great organic marketing? Experience working with hundreds of customers across dozens of industries says: an agile and highly cross-functional team. An organic marketing team is made of anyone that has a hand in your website or digital content. They may come from different teams, but it’s how you bring different functions together that determines your success. It’s about seamlessly integrating your SEO, content, and web teams so they can get more done – faster.

For the full article click here

t2Marketing International

Let’s connect

Marketing Rundown

Our curated weekly rundown with everything you need to know about media, marketing and digital news.

[revue_subscribe]

Insights

Our blog is full of important news and information for you.

Books, white papers and more

Members of t2 are keynote speakers at international digital marketing conferences, content contributors.

Specialized Expertise

t2 can grow your business across integrated verticals. Contact us for help with website development and technical needs, growing your ecommerce or Amazon business, and Web3 projects.

Daily Minute Master Series – April 1, 2021Daily Minute Master Series – April 7, 2021