Daily Minute Master Series – March 15, 2021
The Marketing Rundown
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Everything you need to know about media, marketing, and digital news from the week all together in one place.
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News & Updates
Snapchat Shares New Research into How Gen Z Will Shape Future Market Trends
Snapchat has published a new report, in partnership with Oxford Economics, which examines the role that Gen Z will play in driving the post-pandemic recovery, and how this generation will become a key focus for marketers moving forward. The team from Oxford interviewed people across six markets – Australia, France, Germany, the Netherlands, the UK and the US – and supplemented its own survey data with various other sources to get a better handle on the rising influence of Gen Z.
For the full white paper click here
Twitter is Testing a New, Full-Image Display in Tweet Timelines, Support for 4K Images
Twitter is testing a new way to display images in tweet timelines, which would see full images shown in tweets, as opposed to cropped previews.
For the full article click here
For the full article click here
Instagram Launches Revised Instagram Lite App in 170 Regions
For the full article click here
Optimizing PPC Automation with the Magic Wheel
Human-guided automation is the future, and knowing how to manage and optimize automated PPC campaigns is key. Here’s a guide on how to do it right.
For the full article click here
Marketing And CX Transformation: How Customer Centricity Creates Value
For the full article click here