Daily Minute Master Series
January 19, 2026
by Corey Padveen
Marketing News and Updates
Meta Outlines How It’s Improved Reels Recommendations
Meta has published a new overview of how it’s working to improve your Reels recommendations, by using user response surveys to better gauge which elements are driving interest and engagement.
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X Announces $1 Million Prize For Top X Article This Month
As part of its renewed effort to get more creators posting long-form content to the app, X has announced that it will pay out a million dollars to the author of the most popular X article posted during the current payout period, which ends on January 30th.
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Pinterest Launches 2026 Planning Guide
Pinterest has published a new marketing guide for 2026, which covers off on all the key moments and celebrations that you need to keep in mind for tie-in opportunities.
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ChatGPT To Begin Testing Ads In The United States
OpenAI confirmed it will begin testing advertising in the United States for ChatGPT Free and ChatGPT Go users in the coming weeks, marking the first time ads will appear inside the ChatGPT experience.
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How Much Of Your Paid Media Budget Should Be Allocated To Upper Funnel?
Determining a budget split between upper and lower-funnel is a recurring topic in paid media. Upper-funnel campaigns (typically awareness and interest) create future demand, while lower-funnel campaigns capture existing demand and are built to drive action. Knowing where the sweet spot is with budget allocation is a skill, and requires a sound knowledge of incrementality and how to balance immediate efficiency with long-term demand creation.
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Head Of WordPress AI Team Explains SEO For AI Agents
James LePage, Director Engineering AI at Automattic, and the co-lead of the WordPress AI Team, shared his insights into things publishers should be thinking about in terms of SEO. He’s the founder and co-lead of the WordPress Core AI Team, which is tasked with coordinating AI-related projects within WordPress, including how AI agents will interact within the WordPress ecosystem. He shared insights into what’s coming to the web in the context of AI agents and some of the implications for SEO.
For the full article click here
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