Daily Minute Master Series
October 18, 2024
by Corey Padveen
Marketing News and Updates
Meta’s Working with Hollywood Filmmakers to Develop its Text-to-Video Tool
According to Variety, Meta is now working with several Hollywood filmmakers to help develop its new “Movie Gen” AI tool, which will enable users to create short, HD video clips (currently up to 16 seconds in length) based on text prompts.
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Meta Announces New Measures to Combat Sextortion Scammers
Meta has announced some new measures to combat the rise of sextortion scams, which is the fastest-growing cybercrime, now impacting thousands of Facebook and IG users. Indeed, according to the National Center for Missing and Exploited Children (NCMEC), sextortion cases have risen by 300% over the past three years.
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X Updates Terms of Service to More Explicitly Cover AI Training Permissions
You may have seen a pop-up on X this week informing you of a change to its Terms of Service, which you have to agree to in order to continue using the app. The main change here relates to granting permission for X to use your data in its AI training, and by tapping through, and continuing to use the app, you’ve effectively given it permission to do so moving forward.
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Meta Announces a New Round of Job Cuts
Despite the company’s strong financial performance, Meta’s undertaking another round of job cuts, impacting various roles and teams within the group. The changes appear to be spread across various teams, rather than targeting one specific aspect, with Meta trimming down its labor outlay across the board. Around 100 roles, in total, are being made redundant.
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IG Chief Recommends Posting Carousels to Improve Reach
Looking for an easy way to increase your IG reach? Post carousels, which can now include up to 20 frames, as well as musical accompaniment. That’s the latest advice from Instagram chief Adam Mosseri, who’s provided some pretty logical notes on why carousels are valuable for increasing reach.
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A Guide To Robots.txt: Best Practices For SEO
Understanding how to use the robots.txt file is crucial for any website’s SEO strategy. Mistakes in this file can impact how your website is crawled and your pages’ search appearance. Getting it right, on the other hand, can improve crawling efficiency and mitigate crawling issues.
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